China Resources Land Limited (CR Land, SEHK: 1109) is the real estate flagship under China Resources Group, a Fortune Global 500 company. It is one of the most influential integrated real estate developers in China. Its key businesses include real estate development, commercial real estate development and operation, property service etc. CR Land was founded in Beijing in 1994 and listed in Hong Kong Stock Exchange in 1996. Hang Seng Indexes Company Limited included CR Land as an HSI constituent in 2010, and CR Land has become one of the fifty Blue Chips in Hong Kong.
During the 13th Five-Year Plan, CR Land has operated a unique business model of residential development + investment properties + X, which stands for vigorously developing other business development models (such as shopping mall + internet ecosystem, property services, old age property, overseas property) while continuously sticking to the two key businesses (residential development and investment properties). CR Land has formed eight product lines in residential development: the high-end MIXc residences, high-end urban homes, high-end country homes, quality urban homes, and quality country homes, upgrade urban homes, upgrade country homes and resort villas. In the area of investment properties, CR Land is devoted to be a leader in terms of commercial properties in China. It developed three models, the MIXc Complex/Wucaicheng, a regional commercial center, and 1234 Space, a space for a taste of the chic and trendy.
CR Land upholds "Quality Changes City Life" as its brand philosophy. It maintains a high-quality strategy, highlights the nurturing of professional competencies, actively explores innovations, continuously focuses on and improves product quality and service quality, and always remains the leadership in the industry in terms of customer satisfaction so as to boost the city development and lead business forward.
CR’s property contract sales reported RMB108 billion, representing a 7.76 million square meter contract floor area.
CR’s property invested in 24 shopping centers among 19 cities in China Mainland, with a total 5.55 million square meter area in operation. The gross operating revenue for property investment reported HKD7.25 billion, which includes hotel revenue.
An HSI constituent
Dalian Maritime won the “2011 China Civil Engineering Zhan Tianyou Award for Outstanding Residential District, Gold Award”.
Hangzhou MIXc Residence won the “2011 China Civil Engineering Zhan Tianyou Award for Outstanding Residential District, Gold Award”.
Beijing Oak Bay C1 Zone won the “2012 China Civil Engineering Zhan Tianyou Award for Outstanding Residential District, Gold Award”.
Chengdu Twenty-Four City Phase One won the “2012 China Civil Engineering Zhan Tianyou Award for Outstanding Residential District, Gold Award”.
Top 10 Commercial Real Estate Brand Value in China, Top 10 Commercial Real Estate Brand Value 2013, ranked number one in Corporate Social Responsibility Index among China’s real estate companies