Group Chairman Fu Yuning led a delegation to the Netherlands, Spain and Denmark for a business visit from February 23 to March 3, 2019. During the visit, the delegation researched world leading pension institutions such as Buurtzorg Nederland, as well as food and beverage companies including Heineken, AMC and Tetra Pak, talked about strategic cooperation with these companies and achieved satisfying results.
During their stay in the Netherlands, Chairman Fu led the delegation for a tour of Buurtzorg, a local pension institution, where they gained a detailed insight about the company’s hospice, homecare and pension services,personnel recruitment and training. They also listened to the investment bank Rabobank's analysis of the economic trends in Europe, and then paid a visit to the Heineken Group where they inspected its production facilities and channels. The two sides held in-depth discussions on joint venture projects and future strategic cooperation.
In Spain, the delegation researched AMC's fruit cultivation, planting, juice manufacturing and other businesses in the country, and met with AMC executives who introduced the company’s overall business situation, development strategy, marketing and brand strategy. They also exchanged views on the development prospects of the Asian market, especially the Chinese market. After the talks, Chairman Fu witnessed the signing of a strategic cooperation agreement between China Resources Group and AMC.
While in Denmark, Chairman Fu Yuning met with the top management of Tetra Pak and was briefed about the company's overall operations as well as its operations, development strategies, sustainable development and future food development trends in China. The two sides talked about cooperation opportunities in the food and beverage sector.
Vice General Manager Mr. Chen Lang, together with the crew from the General Office, the Strategy Department and the China Resources Enterprise attended relevant events.